Mojo Muse Management Joins National Kick-Off Event to Support Thailand’s Content Industry

On January 27, 2026, artists from Mojo Muse Management attended the official press conference announcing two major government measures aimed at strengthening Thailand’s film and digital content industry. The event was presided over by Ms. Sabida Thaiseth, Minister of Culture, and took place at SCBX Next Stage, Siam Paragon Shopping Center.

At the event, Mojo Muse Management was represented by its artists Bee Apisit, Year Chotitash, Bamm Rinnrada, and Ing Thanatcha, who are currently starring in the TV series “Reloved: Starting Over, Same Heart”, airing on one31 channel. Their participation reflects the company’s role in developing a new generation of talent ready to work in both domestic and international content markets.

Two Key Government Measures to Elevate Thai Content

• The first measure is the Thai Film Production Incentive Program, which marks the first time the Thai government has directly supported local producers through a cash rebate system of up to 30% of production costs per project. Projects with budgets starting from 15 million baht are eligible, with additional incentives for content that promotes Thai culture or is distributed in at least four foreign countries.

This policy aims to raise the overall quality of Thai productions to international standards, create sustainable employment within the industry, and stimulate related sectors such as tourism, hospitality, and logistics. It is expected to generate more than 4.6 billion baht in annual economic circulation. Attracting International Digital Production to Thailand

• The second measure focuses on encouraging foreign companies to outsource digital content production to Thailand. This includes animation, visual effects, and post-production services. The government will provide a 20% subsidy of contract value for projects with a minimum budget of 5 million baht.

This initiative is designed to give Thai professionals opportunities to collaborate on global projects, enabling knowledge transfer, technological development, and the adoption of international production standards. It also supports Thailand’s ambition to become a regional hub for digital content production, with projected economic growth of over 2.5 billion baht by 2027.

Mojo Muse Management’s Role in the Global Content Industry Mojo Muse Management’s participation in this national event highlights the company’s commitment to nurturing high-quality talent and contributing to the long-term growth of Thailand’s creative industry. The company continues to focus on developing artists and digital content creators who can adapt to evolving media platforms, including film, television, streaming services, and digital entertainment.

Through continuous talent development and active engagement with national policies, Mojo Muse Management is ready to play a key role in driving Thailand’s content industry toward global recognition and sustainable success.